Floral Geometry Projection

client: Gravelmouth Gallery
nature: Motion Graphics, Projection Photobooth, Installation
March 2014 
 
Art Direction & Projection Graphics: Sixto-Juan Zavala
Photography: Fabian Villa & Steven Casanova at Essentials Studio
Model: Gil Caballero  
 
Gravelmouth Gallery asked me to create a photo booth background for their exhibit called "Shoot Yourself" along with four other artists to allow visitors to take photos with our artwork as the backdrop. I decided to create a looping video that would be projected on the subject. I created the Floral Geometry video using botanical collages and contrasting geometric forms and patterns. The visitors of the gallery were able to stand in front of the projection and be photographed or photograph themselves using their smart phones. With the help of Essentials Studio we set up a photoshoot with model Gil Caballero to create a menswear fashion photography set utilizing the projected video.
 
PROJECTED VIDEO
STILLS
ESSENTIALS STUDIO PHOTO SHOOT
1 of 8. Essentials Studio photo shoot with Gil Caballero. 
2 of 8. Essentials Studio photo shoot with Gil Caballero. 
3 of 8. Essentials Studio photo shoot with Gil Caballero. 
4 of 8. Essentials Studio photo shoot with Gil Caballero. 
5 of 8. Essentials Studio photo shoot with Gil Caballero. 
6 of 8. Essentials Studio photo shoot with Gil Caballero. 
7 of 8. Essentials Studio photo shoot with Gil Caballero. 
8 of 8. Essentials Studio photo shoot with Gil Caballero. 
GRAVELMOUTH GALLERY VISITOR INTERACTION
1 of 3. Gravelmouth Gallery Projection Photo Booth with visitor Jubelee Davis. Photo by Steven Casanova. 
2 of 3. Gravelmouth Gallery Projection Photo Booth with visitor Kelly Grajeda. Photo by Steven Casanova. 
3 of 3. Gravelmouth Gallery Projection Photo Booth with visitor/designer Sixto-Juan Zavala. Photo by Steven Casanova. 
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